![]() ![]() I’m a PC user, and the idea of trying to publish a book with my iPhone or an emulator never appealed. It’s that new publishing portal which I am most interested in personally as it means I finally get to test going direct with Apple! ![]() Apple Books For Authors basically draws all this together under one roof, but there is some cool new stuff in there too and, overall, I got the sense that Apple plans to build that content out over time.Īpple is also keen to hear feedback on both the new Apple Books For Authors site, or the new publishing portal which PC users can now access, so please feel free to leave that in the comments and I’ll pass it along. You might note that some of this stuff isn’t new-and that’s true, but a lot of the tools and resources Apple already had for authors were kind of scattered around the place and often hard to find too. If you are not direct with Apple Books already, definitely take a look at the Sales and Reporting tab to see a video showing off the Reporting interface, which is just so much better than what we have been fobbed off with for years at KDP. And most of those toys can only be played with by authors who are not exclusive to Amazon, and who thus have more control over their distribution and prices. Of course, Amazon’s Audible doesn’t let you set your price at all, and this is one of the reasons most of the innovation and chatter about audio right now surrounds the “wide” market: BookBub setting up its own audio retailer called Chirp, Kobo allowing authors to set their own prices-even to make audiobooks permafree-Findaway giving authors the tools to run discounts, BookBub Ads now allowing you to directly target audio readers. I’m particularly intrigued by mention of the ability to “suggest list price” for your audiobooks and I’ll be seeking more information on that little nugget myself. You can check out the other tabs yourself and see that there are customized resources for every stage-Audiobooks in particular are intriguing, and I know Apple wants to aggressively grow this aspect of its business. Naturally, the advice at this point in the process is more geared towards beginners, but if you skip ahead to the Market section, you’ll see more useful stuff for those with a little more experience-advice on how to use promo codes to build buzz, a run-down on Apple’s affiliate program for books and audiobooks (which I’m a member of and more authors really need to start using, and you can use this even if you aren’t direct with Apple, by the way), advice from bestselling authors Barbara Freethy on social media, and Jill Shalvis on book launches. Things like Microsoft Word and Scrivener appear alongside in-house apps like Pages and iBooks Author. Typically, a retailer has fairly bare bones information in this department, but Apple has taken the trouble to provide some actually useful information here-not just its own products and apps, as you would expect, but the full suite of tools a modern writer uses. Let’s take a closer look at this aspect, as I was pleasantly surprised with some of the resources here and see a lot of potential for the future. ![]() If you switch your attention to the navigation bar up top, you’ll see all stages of the publishing process well represented: Write, Prepare, Publish, Market, Sales and Reporting, Audiobooks, and Resources. You can check out the new Apple Books for Authors site here, and you’ll immediately see it has that very Apple look and branding, along with lots of advice from bestselling authors right there on the home page, and it’s all clearly designed to dovetail neatly with the new, revamped Apple Books. But before we dig into that a little more, let’s take a look at some of the other aspects of Apple Books For Authors – which only threw open its doors to the public this very morning. That’s going to be the headline news for many people, so I just wanted to get that out of the way up top. Now that has changed, and the new Apple Books publishing portal is accessible by web browser, and on a PC too. That’s right!īefore now, anyone using a PC device could not easily publish direct with Apple Books and many had to use a distributor to reach all of Apple’s customers. And here’s the biggest news of all: PC users can now publish direct with Apple Books. Apple Books For Authors has launched and the all-new site now provides help with every stage in the self-publishing process. ![]()
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